“Choosing the right paint colour is a critical decision, but it doesn’t have to be intimidating,” said Andrea Magno, Benjamin Moore Colour & Design Expert. “We develop our colour forecasts, advice and colour tools with a designer’s eye to ensure that consumers and professionals alike can access and navigate our collection of more than 3,500 colors with ease.”
Magno shares three simple tips to improve any colour confidence.
Look to the light. Because paint colours can change under different light sources, it is important to carefully consider the light’s impact. For example, south-facing rooms that get the most sunlight intensify colours, and can be offset with softer, cooler tones. On the other hand, north-facing rooms that get much less sun can be cozied up with warmer-coloured walls.
Live with it. Before embarking on the entire job, sample the top contenders in the space and live with them at different times of the day and in different weather conditions. “We know that selecting colour from a one inch chip can be challenging, so painting a piece of foam core or poster board with a pint sample will take the guess work out of the selection process and make the painting process that much more rewarding and transformative,” said Magno.
Bend the rules. The sheen or finish of the paint also has an impact on how the colour ultimately appears in a room. While many consumers still consider the old rules about limiting the use of certain sheens to certain areas such as only using high gloss in the bathrooms, that doesn’t have to be the case anymore. “A great quality about Benjamin Moore® paint is that all of our finishes are highly durable so you can use any finish in any room of the house – it all just depends on the look you want to create.”
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